NEWS PC & NOTEBOOKS

ASUS ExpertBook B3 Series Sets a New Standard for AI-Powered Business Laptops

Asus ExpertBook B3 Series AI business laptops

Lightweight, secure, and built for on-the-go productivity with integrated AI engine and enterprise-grade features

ASUS has unveiled its all-new ExpertBook B3 series, an AI-powered business laptop range designed to redefine workplace productivity. Blending robust performance, integrated AI tools, enterprise-grade security, and a sleek, lightweight build, the ExpertBook B3 lineup is engineered for professionals who demand speed, agility, and reliability.

Powered by up to Intel® Core™ Ultra 7 processor (Series 2) with vPro®, Intel Arc™ graphics, and up to 64 GB of memory, the ExpertBook B3 is built for seamless multitasking. What sets it apart is the integration of an Intel Neural Processing Unit (NPU) that optimizes AI-driven collaboration, video editing, and productivity tools while maximizing energy efficiency for extended battery life.

The series also comes preloaded with AI-powered productivity assistants such as ASUS AI ExpertMeet, Microsoft Copilot, and AI noise-canceling technology, enabling smoother collaboration across remote and hybrid work environments.

“Our goal is to empower professionals with innovative AI devices that enable them to do more, irrespective of where they are.” – Tolga Özdil, ASUS

Weighing just 1.4 kg with a 180° lay-flat hinge, military-grade durability, and connectivity options including Wi-Fi 6E and 5G, the ExpertBook B3 is tailored for professionals on the move. Its new architecture-inspired chassis, available in gentle grey, incorporates over 25% post-consumer recycled materials, reflecting ASUS’s commitment to sustainability.

Beyond performance, ASUS has prioritized repairability and ease of maintenance. The laptops feature a six-screw design for quick access, along with a zero-screw quick battery disassembly option—empowering IT teams to service devices faster and reduce downtime.

For visual comfort, the 14-inch and 16-inch display options deliver high screen-to-body ratios, TÜV Rheinland eye protection, and anti-glare technology. Enhanced cooling with the ASUS ExpertCool solution ensures consistent performance, while the high-comfort keyboard and dual-array microphones support long hours of efficient use.

Security remains at the forefront, with features including TPM 2.0, NIST SP 800-155-compliant BIOS, Windows 11 Secured-core PC technologies, a fingerprint sensor, smart card reader, and a physical webcam shield. These safeguards provide comprehensive protection across hardware, firmware, and software layers.

The ASUS ExpertBook B3 series is now available across the GCC, underscoring ASUS’s vision of enabling secure, AI-powered productivity for the modern workforce.

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